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Wednesday November 20th, 2024
Wednesday November 20th, 2024
4:00 PM
-
8:00 PM MST
Starts: 4:00 PM MST
Ends: 8:00 PM MST
Telus Spark
102 St Georges Dr NE, Calgary
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Description
Get ready for an electrifying event featuring three dynamic thought leaders at the forefront of customer insights, innovation, media & technology, and business transformation.
In our SIGNATURE EVENT of the year, we’ll reveal the game-changing trends that will define the marketing world in the year ahead. Dive deep into the future with insights on marketing automation, AI-driven customer intelligence, and hyper-personalization powered by data. Our experts will break down their cutting-edge research—from the local level to North American insights and give us ideas on how to use that in the years ahead.
We'll kick off the evening at 4:00pm with a reception featuring appetizers and a cash bar, then prepare to be inspired by our Signature Speakers. Stay ahead of the competition and future-proof your brand for 2024. Don't miss your chance to unlock the next era of marketing innovation.
This late afternoon gathering will include a welcoming reception with Appetizers and a cash bar starting at 4:00pm to be followed by presentations from each of our Signature Speakers. Stay ahead of the curve and position your brand for success in 2024. Join us to unlock the keys to marketing innovation and excellence.

When brands like Google, Starbucks, Shopify and GE want to leverage technology to better connect with their consumers, they call Mitch Joel.
Mitch has been called “one of North America’s leading visionaries” by Strategy Magazine. Mitch is Co-Founder of ThinkersOne - a platform that empowers companies with personalized and bite-sized thought leadership from the best Thinkers in the world. Prior to Six Pixels Group, Mitch spent close to two decades building, running and selling his agency to WPP. In that role, he was President of a global marketing agency operating in 25 countries with close to 3000 employees.

Kristine Neil
Partner, Stone Olafson
Kristine is a Partner at Stone-Olafson with over 20 years of experience in market research. She's worked client side with North American CPG brands, focusing on brand management, market, channel, and product development. With a deep understanding of using insights to make decisions, she stepped over to leading the research. Today, Kristine focuses on helping clients better understand their customers and use those insights to improve brand relevance, CX experience, and business results.

Paul Rich
Comscore
As a pioneering audience measurement company, Comscore was founded with a mission to solve the most complex challenges in the media ecosystem. Today, that challenge is accurately measuring audiences in an increasingly cross-platform world. Comscore is bringing trust and transparency to media and marketing, so businesses can use data to drive growth.
4:00pm - 5:00pm - Registration, Networking and Complimentary Appetizers
5:10pm - 5:35pm - Alberta Trends & Your Perspectives on ROI - Kristine on Results from the Annual CMA Trends Survey
5:40pm - 6:05pm - Canadian Media Trends - Paul on Comscore's Canadian Media Trends
6:10pm - 6:55pm - Disrupting Disruption - Mitch on How Trends Shift Consumer Behaviour And Redefine the Future of Business
6:55pm - 7:10pm - Q & A with Mitch Joel
7:15pm - 8:00pm - Wrap Up Mixer
Don't miss out on this Premiere Event!
Contact Information
Our mission is to make Calgary known as a World-Class Marketing community. We're glad to have you join us!
Refund Policy
No refunds are available.
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