Made in Alberta Online Conference

Take your locally made product further.

Grow your Alberta business with insights shared by other local entrepreneurs at this online conference. Specifically for Alberta makers and producers interested in growing their business, the Made in Alberta Online Conference brings together producers, marketers and retailers from across the province. Whether you are making food, drinks, homewares, fashion or any unique product, you'll learn how to better understand your clients, scale your business and share your local story. 

Learn local, grow local, think global.

What to expect:

• Take your business from "Clicks to Bricks" with our exploration of how to know you are ready for a physical space, and the importance of having both online and physical presence.
• Learn how story sells product and get video tips from the marketing experts at Simba Creative.
• Hear wholesale pricing tips from Jameela Ghan of Alora Boutique.
• Improve your product packaging to sell more with our package design and retail panelists including Daughter Creative and Platform Design.
• Become a better "Art-repreneur" and connect with more customers at our artist's business panel session.
• Learn the good, the bad and the ugly of going global — during a pandemic!
• Find out how to scale your food business from local experts including SAIT instructors.
• And more!
• Following the conference, on October 1, join us for a virtual toast to the winners of the second annual Made in Alberta Awards. 

Agenda*

September 22
1 p.m.: Opening remarks

1:10 p.m.:  The Good the Bad and the Ugly of Going Global (During a Pandemic)
Shona Reily, TAP

September 23
3 p.m.: How to Connect to Your Niche Market with Video Story Telling
Sylvester Ndumbi, Simba Creative

September 24
10 a.m.: Go Big or Go Home — Wholesale Pricing and Inventory Control
Jameela Ghann, Alora Boutique

3 p.m.: Art-repreneurship 101
Michelle Atkinson, Jewelnotes Glassworks; Heather Buchanan, artist; Amy Willier, Moonstone Creation

September 29
10 a.m.: Market Fundamentals — Succeeding at Pop-Up Markets and Craft Markets
Melanie Love, Vice-Chair of the Calgary Stampede’s Western Showcase Creative Arts & Crafts Committee and Co-Chair of the Stampede Maker Market

1 p.m.: Making Her Way to Success: Q&A with Johwanna Alleyne, founder of Mojo Jojo Pickles and Nosh & Quaff

September 30
10 a.m.: Scalability 101: What to think about when growing your food business
Chef Michael Mandato, SAIT School of Hospitality and Tourism

1 p.m: Learn from a Female Business Leader: 5 Lessons I Wish I'd Learned 10 Years Ago
Marie Bertrand, SkinScience and Made in Alberta Awards Beauty Judge

3 p.m.: Clicks to Bricks: how to know you are ready for  a physical space, and the importance of having both online and physical presence
Brianne Larson, Southcentre; David Fischer, Kingsway Mall

October 1
1 p.m.: Why Packaging Matters and How to Make it Great
Jill Dewes, Daughter Creative; Shashi Behl, Joydrop; Nina Palmer, Platform Design

3 p.m: Build Your Brand Through Social Media: how to leverage the tools at your fingertips, increase your brand awareness, expand your audience and drive sales
Emilie Kittell and Rena Castro, social media specialists, Oxford Properties 

4 p.m.: Closing remarks and awards celebration

*Subject to change.

Learn more about the Made in Alberta Awards

Visit MadeInAlbertaAwards.ca or follow us on Instagram, Twitter and Facebook.